Abstract
WeChat has been integrated into the daily lives of Chinese people, including travel. This study adopts affordance theory to examine the influences of affordances and constraints on users' usage of travel-related WeChat mini programs. We plan to conduct a survey of users who have used at least one travel-related mini program. We hope this research can provide both theoretical implications to tourism literature and practical implications for tourism service providers as well as designers of travel-related mini programs.
| Original language | English |
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| Publication status | Published - 2019 |
| Event | 23rd Pacific Asia Conference on Information Systems: Secure ICT Platform for the 4th Industrial Revolution, PACIS 2019 - Xi'an, China Duration: 8 Jul 2019 → 12 Jul 2019 |
Conference
| Conference | 23rd Pacific Asia Conference on Information Systems: Secure ICT Platform for the 4th Industrial Revolution, PACIS 2019 |
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| Country/Territory | China |
| City | Xi'an |
| Period | 8/07/19 → 12/07/19 |
Bibliographical note
Publisher Copyright:© Proceedings of the 23rd Pacific Asia Conference on Information Systems: Secure ICT Platform for the 4th Industrial Revolution, PACIS 2019.
Keywords
- Affordance theory
- Constraint
- Travel-related WeChat mini programs