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Big Data in Smart Tourism: A Perspective Article

Research output: Contribution to journalArticlepeer-review

17 Citations (Scopus)

Abstract

The advancement of Information Communication Technology has provided tourism researchers with a golden opportunity to access big data, which plays a critical role in smart tourism. Recognizing the current issue, this paper discusses the evolution of the literature on tourism big data focusing on conceptual understanding of and types of big data, and insights from big data analytics. Indeed, this article provides important research agenda for future tourism researchers who would like to conduct academic research about big data and smart tourism.

Original languageEnglish
Pages (from-to)3-5
Number of pages3
JournalJournal of Smart Tourism
Volume1
Issue number3
DOIs
Publication statusPublished - Sept 2021

Bibliographical note

Publisher Copyright:
© 2021 SAGE Publications

Keywords

  • big data
  • data analytics
  • smart tourism

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