Considering cultural consonance in trustworthiness of online hotel reviews among generation Y for sustainable tourism: An extended TAM model

So Young Bae, Ju Hyoung Han

Research output: Contribution to journalArticlepeer-review

21 Citations (Scopus)

Fingerprint

Dive into the research topics of 'Considering cultural consonance in trustworthiness of online hotel reviews among generation Y for sustainable tourism: An extended TAM model'. Together they form a unique fingerprint.

Computer Science

Social Sciences