Abstract
As mobile technology has developed, mobile banking has become accepted as part of daily life. Although many studies have been conducted to assess users' satisfaction with mobile applications, none has focused on the ways in which the three quality factors associated with mobile banking - system quality, information quality and interface design quality - affect consumers' trust and satisfaction. Our proposed research model, based on DeLone and McLean's model, assesses how these three external quality factors can impact satisfaction and trust. We collected 276 valid questionnaires from mobile banking customers, then analyzed them using structural equation modeling. Our results show that system quality and information quality significantly influence customers' trust and satisfaction, and that interface design quality does not. We present herein implications and suggestions for further research.
Original language | English |
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Pages (from-to) | 385-392 |
Number of pages | 8 |
Journal | Interacting with Computers |
Volume | 21 |
Issue number | 5-6 |
DOIs | |
Publication status | Published - Dec 2009 |
Bibliographical note
Funding Information:Kun Chang Lee’s work was supported by the MEST (Ministry of Education, Science and Technology), Korea, under the WCU (World Class University) Program supervised by the KOSEF (Korea Science and Engineering Foundation) (No. R31-2008-000-10062-0).
Keywords
- Customer satisfaction
- DeLone and McLean's IS success model
- Mobile banking
- Quality
- Trust